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16 July 2009
Financial Standard: UN PRI gets tough and de-lists signatories
www.financialstandard.com.au

The United Nations Principles for Responsible Investment (UN PRI) is kicking out around six signatories next month for failing to fulfill their reporting duties.

James Gifford, executive director of the PRI, said the signatories would be de-listed after failing to complete an annual mandatory questionnaire and survey that details the firm's efforts to be a responsible investor. Further information on the de-listed signatories is expected to be available at the end of August.

"For whatever reason those firms weren't able to participate in that process. Those funds that don't want to make the effort by going through that monitoring and reporting process are basically unselecting themselves out of the initiative," he said.

Completing the annual survey and questionnaire is far from an easy process, especially in the current environment where institutions are cutting staff and budgets.

"It's very thorough. We get the most amounts of complaints because of its thoroughness," said Gifford.

To provide some idea of the workload behind completing the survey, Colonial First State Global Asset Management's Responsible Investment Report 2008 is 44 pages.

Even though the UN PRI is shedding some of the deadwood from its ranks Gifford said the PRI is not meant to be a benchmarking tool but an process that will ensure more institutional investors are "active owners" of their assets.

"PRI is still an aspirational initiative. There's an aspect where if we try and benchmark people and focus too much on the accountability, we might lose the big picture which is creating that global culture of active ownership," he said.

To promote this theme of active ownership and make the engagement process easier, the UN PRI developed the Clearinghouse in October 2006.

The Clearinghouse is an online forum that allows signatories to work together and present a united front on certain topics, rather than approach a company or issue as single entity.

The forum has gained 177 postings from institutions since it was set up and more than 8,000 companies have received at least one letter as a result of initiative organised through the Clearinghouse this year.

Following its success, Gifford said the organisation is adding more resources to the forum to make the process more effective.

"The number one strategic priority of PRI is really to deliver the first global collaborative investor forum for shareholder engagement," he said.

"We're hiring another two people in that area and we already have between two or three full time people on it at the moment."

Gifford insists the Clearinghouse is working and companies are listening to the concerns of institutional investors - but it takes time.

"Companies are like oil tankers; they can't be turned around on a dime. I found from my research the best engagements took two or three years of prodding and persistence," he said.

"It's also important to understand those letter writing campaigns are not an end in itself. It's starts with letter writing and then it goes onto meeting with companies and then to shareholder resolutions and public statements."

Michael Hobbs


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